College Coach Week has quickly become a powerful recruiting event for club swimmers, college coaches, and families navigating the competitive world of college swimming. Learn how this first-of-its-kind opportunity creates real connections, leads to official visits, and gives swimmers a meaningful advantage in the modern recruiting process.

The recruiting landscape is shifting fast. Recent NCAA changes are forcing college coaches — and even athletic departments — to adapt in real time. Seniors still have opportunities, but the window is closing as programs turn their attention to the 2027 class. In this update, I share what I’m hearing from coaches nationwide and why proactive, consistent communication continues to be the best predictor of recruiting success.

Most families see only a fraction of the college swimming landscape — the big names, televised teams, and familiar brands. But there are hundreds of programs, each with unique opportunities, cultures, and resources. From my years as a college coach, I learned that recruiting isn’t about chasing prestige — it’s about finding the environment where a swimmer can truly thrive in and out of the pool.

The road from high school swimming to college recruiting can feel like uncharted water. Each year brings new priorities — from finding the right academic and financial fit to building relationships with coaches. This month’s guide breaks down what to focus on at every stage, helping families turn a stressful process into a purposeful one.